Frozen food store Iceland Foods Ltd. came to the partial rescue of collapsed retailer Woolworths on Friday, saying it plans to create 2,500 jobs after buying 51 former Woolworths stores.

The deal with the administrators comes just 5 months after a previoius offer from Iceland Ltd of £50 Million for all of Woolworths stores was rejected.

Around three quarters of the stores it has bought in a deal with administrators appointed the run the collapsed company are in south England, including 10 in London.

Iceland Foods, which was founded in 1970 and bought by a consortium led by Icelandic investment group Baugur in 2005, did not immediately say whether it intended to rebrand the stores. It currently has 682 Iceland outlets across Britain.

Administrators for Woolworths closed all its stores in early January after failing to find a buyer for the business as a whole, which employed some 30,000 people.

Britain’s Woolworths was founded in 1909 as part of the U.S. chain, but the two no longer have any link. The company also is not related to Sydney-based Woolworths Ltd. or South Africa’s Woolworths Holdings Ltd.